RTWPB CAR held a Social Media Marketing Training for MSMEs at the El Cielito Inn in Baguio City in June 21, 2019. A training module under the NWPC Productivity Toolbox, this training focuses on the use of social media to improve or enhance marketing strategies of MSMEs. It explains the concepts of social media and social media marketing, illustrates the processes in creating viral social media posts, and guides participants in creating a social media plan.